Marçal Prats rebuilt the Mix Interiors brand identity on a square grid, then expanded the three-letter MIX logotype into a full display typeface.

The MIX mark reads as flat planes that refuse to stay flat. Three characters sit on a strict square grid, and angled cuts through each one fake an extrusion, so the letterforms throw shadows and catch light like paper models. Rendered as layered wireframe contours and foil-stamped onto the magazine cover, the logo behaves like an architectural drawing: plan one moment, section the next. It captures exactly how interior design works, constantly shifting between two and three dimensions.

The Mix Interiors brand identity, from logotype to typeface

What started as the MIX logo held a latent system. Prats applied the same spatial logic, two-dimensional forms read as three-dimensional depth, and expanded three glyphs into Mix Interiors Display: 26 uppercase characters, numerals, and punctuation drawn as one continuous system. The specimens show the family at its most confident. A full character set is laid out in Glyphs, stylistic alternates multiply each letter, and the Sator Square palindrome is set as a five-by-five grid, white on black, where every letterform carries the extrusion DNA of the original mark.

The system proves itself on real artifacts. Black business cards scatter the white MIX mark across a dark surface. Stationery pairs a white letterhead with a black envelope, and magazine covers run the logo through bold two-tone colourways: yellow on navy, maroon on orange, black on pink. For Mix Awards, the UK awards programme for commercial interior design and architecture, the same square grid becomes a seamless tiled pattern, and each edition gets its own motion identity. For the 25th anniversary, Dave Whyte's graphics extrude the grid into an abstract skyline under the "City of the Future" concept, setting the op-art of Franco Grignani against the grid's strict geometry.

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